Content creator filming a vehicle walkaround with a smartphone on a gimbal.
Social Media

Meta Gives Dealers New Ways to Team Up With Creators

Meta’s refreshed Creator Marketing hub and new Instagram live video ads give car dealers fresh ways to find, message, and sponsor creators. See how it works.

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Dealership marketing analyst reviewing charts on two computer monitors.
Digital Marketing

Sizing Up AI Max’s Share of Your Dealership’s Google Ads Conversions

Learn how dealers can add up AI Max expanded and landing page matches in Google Ads to see what share of conversions it drives and where to look closer.

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vehicle listing video workflow editorial
Automotive Marketing Digital Marketing

The Real Reason Most Car Listings Still Skip Video

A survey finds most dealer listings still lack video. See why changing inventory strains marketing teams and what automated production can and cannot solve.

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What Google's Bidding Label Change Really Means for Dealership Content
Automotive Digital Marketing Digital Marketing

What Google’s Bidding Labels Mean for Dealer Ads

Google’s Target CPA and Target ROAS labels are changing, but the bidding behavior is not. Here is where dealer content still influences PPC performance.

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AI Is Reshaping How Car Shoppers Find Dealerships
Automotive Digital Marketing Automotive Marketing For Car Dealers SEO

AI Is Reshaping How Car Shoppers Find Dealerships

Car shoppers are folding artificial intelligence into how they research vehicles, yet many stores have not adjusted to keep pace, according to survey findings from Cox Automotive.

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Trucks

Van Seating Layouts for Shuttle and Group Travel

Compare seat counts, aisle access, luggage room, roof height, and accessibility so you can match the right shuttle or group van to the people you carry.

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Inside a New Jersey Kia Store's Staff-Led Social Media Push
Automotive Digital Marketing Social Media

How a NJ Kia Store Uses Video to Lift Sales

A New Jersey Kia dealership credits staff-led social video and fast, personal lead follow-up with helping it move past 200 vehicle sales in a single month.

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Meta Ad Numbers Auto Dealers Should Watch featured image
Automotive Marketing Social Media

Meta Ad Numbers Auto Dealers Should Watch

Learn which Facebook and Instagram ad metrics actually tie back to car sales for dealers, and how to read your own numbers without chasing vanity stats.

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denali vs escalade
Automotive Digital Marketing Automotive Marketing Digital Marketing For Car Dealers

How Smarter Data and Connected Shopping Are Rewriting Car Sales in 2026

Car shoppers walk into 2026 with higher expectations and shorter patience. They research on their phones, ask AI assistants for advice, and expect the dealership to already know what they want by the time they reach the lot. Marketing that treats every visitor the same simply cannot keep up anymore.

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AI search
Automotive Digital Marketing

AI Search Trust and Dealership Visibility

AI search engines now decide which dealerships shoppers see first. Learn why earning machine trust and keeping clean data matters more than ranking number one.

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