Why a Flat Price Oil Change Is Quietly Winning the Service Lane
One general manager got tired of watching expensive marketing tools fail to fill his service drive, so he tried something almost too simple to believe. He set a single flat…
How AI and CDPs Are Reshaping Dealer Service Marketing
See how customer data platforms and AI help dealerships personalize service outreach across email, SMS, ads, and direct mail to boost repair orders.
Google’s New Search Profiles Give Dealership Content Creators a Powerful Visibility Tool
Google just rolled out a feature that could change how dealerships think about content creation and brand visibility. Called Search profiles, the new tool gives qualifying creators and publishers a…