Author: Edward Duncan
Top Small Trucks and 3 To Avoid
Small trucks are having a moment, and for good reason. Buyers who don’t need a full-size pickup are finding that compact and midsize models can tow, haul, and handle daily driving without the parking headaches or fuel costs. But not every small truck on the lot deserves your money. Some are winners, and a few […]
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2026 Chevy Trax vs. Nissan Kicks: Battle of the Budget-Friendly SUVs
Shopping for an affordable SUV that won’t leave you feeling shortchanged? The 2026 Chevrolet Trax and 2026 Nissan Kicks are two of the least expensive new vehicles you can buy today, each priced under $24,000. While both offer solid value, fuel efficiency, and surprising amounts of space, they take different approaches to winning over budget-conscious […]
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GMC Built a Luxury Electric Truck That Weighs 9,000 Pounds and Sprints to 60 MPH in Under Five Seconds
GMC’s answer to the electric truck question is a 9,000-pound beast that’ll humble most sports cars in a straight line. The Sierra EV Denali Edition 1 packs a massive 205-kWh battery good for nearly 480 miles of range, 760 horses under the hood, and a price tag that’ll make your accountant wince. This isn’t your […]
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Why Educational Content Builds More Trust Than Promotions
Scroll through any dealership’s social feed and you’ll see the same thing over and over. Car after car, sale after sale, inventory post after inventory post. Sure, it gets the point across, but does it keep people coming back? Probably not. What actually works is teaching customers something they didn’t know before they opened your […]
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Seasonal Automotive Marketing: Turn Winter Tires, Tax Refunds, and Towing Season Into Real Revenue
Are you taking advantage of seasonal automotive marketing that can drive customers to your dealership for the service and vehicles they need?
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Dead Cars That Refuse to Die: Why Sedan Fans Won’t Let Go
Here’s something weird: walk through any car dealership today and you won’t find a single Ford sedan. Zero. But hop on Facebook and you’ll discover thousands of people still obsessing over their Fusions, sharing repair tips and planning weekend road trips like it’s 2015 all over again. Discontinued doesn’t mean done – sedan owners are building […]
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HEV vs PHEV: Understanding Electric Vehicle Acronyms That Actually Matter
Car shopping used to be simple. You picked gas or diesel, manual or automatic, and called it a day. Now dealership lots are packed with vehicles sporting confusing letter combinations like HEV, PHEV, BEV, and FCEV. These aren’t just marketing gimmicks – they represent real differences in how cars work and what they cost to […]
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Infiniti Shows Off Wild New Concepts at Monterey Car Week
The Japanese luxury brand just dropped three head-turning concept vehicles at one of the car world’s biggest events. The QX65 Monograph and two souped-up QX80 variants prove Infiniti isn’t playing it safe anymore. QX65 Monograph previews a sleek coupe-SUV that could hit dealers by 2027 Track Spec and Terrain Spec QX80s show off performance and […]
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User-Generated Content That Doesn’t Feel Fake
User-generated content should seem authentic and real; otherwise, other customers aren’t going to trust it. How can you make that happen?
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Used Cars Are Getting More Expensive: Find Out What’s Behind the Dearth of Sub-$20k Cars
As the prices of used cars continue to increase, drivers on a budget are having a harder time finding late-model vehicles for less than $20,000. We’ll explore why it’s happening and what you can do about it.
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